Mastering Your Facebook Ads Course
Did you scroll down and read what you'll learn in this course?
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Are you tired of feeling like you're missing out on potential clients because you can't afford to hire a marketing agency? Do you want to take control of your advertising efforts and reach your target audience directly? Look no further, because this course is designed just for you!
We don’t want to do your Facebook Ads for you…we are way too busy doing our own. We left Marketing Agencies three years ago and have been doing our own FB Ads ever since…with massive success and ROI. We want to teach and empower YOU to do the same…to take control of your own FB Ads.
Teryn has been a PMU artist for over 20 years and knows this industry inside and out. She brought Olivia, who holds a Bachelor’s degree in Marketing on as Girlz Ink’s Chief Marketing Officer 4 years ago. When Teryn’s PMU knowledge and Olivia’s marketing knowledge collided…strategies were unlocked and success was discovered.
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Course Outline
Welcome to Facebook Ads
Introduction to Facebook Ads
Facebook Ads
Setting Up Facebook Tools
Research Phase
Two Targeting Strategies
Understanding Campaign Structure
The 5 Campaign Objectives
Budget Optimization Options
Creating Your Ad Copy & Creative
Building Your Facebook Ad
Optimization Phase
Scale Phase
Facebook Ads Policies
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Course Trainer
Teryn Darling
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Teryn Darling has been a cosmetic tattoo artist for over 21 years. Her background and experience in body tattooing elevated her to be one of the most skilled, versatile and standout PMU artists in the industry.
Accompanying her reputation as being an amazing artist, Teryn is known all over the world as one of the top educators and speakers on several industry topics such as Needles, Color Theory, Skin Undertones and Pigment Removal. She spent years making her own tattoo needles, a long-time student of color theory and one of the innovators of pigment removal. Teryn is responsible for developing safe and effective techniques to remove migrated eyeliners and freshly done procedures… both in which she was told can not be done. Well… she did it and is now teaching these new techniques to other artists.
She owns the Girlz Ink Studio® along with her partner Kat in Las Vegas where she proudly trained and now houses several top artists. She became the master distributor for Li Pigments® in 2011 and with that she started and cultivated the Girlz Ink® Supply Store. She is a founding partner in Shades and Strokes®… the first and longest running brow class to incorporate all techniques into one class… powder brow, machine hairstroke and microblading. She is a founding partner in Skinful Beauty® which is producing some of the best and most innovative pmu products in the industry today. She is a founding partner of America The Beautiful PMU Conference® and now the Girlz Ink On-line Academy®. All this while still staying at the top of her game with her procedure skills, remaining a badass trainer, humble and down to earth. She is one of the hardest working people in our industry, she is beloved and a mentor to many.
Although Teryn is an innovator, formulator, distributor, entrepreneur and so much more… she considers herself an artist and educator/trainer above all. She has taken all of her knowledge, all that she has experienced and all that she has to give to other artists and put it all together right here on the Girlz Ink Academy. She has brought her high standards of education, training and mentorship to this academy and is confident it will help and nurture artists of all types to reach new levels in their own work.
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Course Trainer
Olivia Martinez
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Meet Olivia, an experienced marketing specialist, who began her academic journey at the College of Southern Nevada, earning her Associates in Business Management from 2011 to 2015. Olivia took on a leadership role as the Vice President of Fellowship and Service in the Phi Theta Kappa Honor Society during her time at CSN, coordinating events with non-profit organizations.
She then attended the University of Nevada Las Vegas from 2015 to 2019, Olivia initially pursued a career in Finance but discovered her passion for Marketing, earning a Bachelor's degree in Business Administration – Marketing. Simultaneously, she managed a retail store from 2011 to 2020, overseeing daily operations and contributing to the company's success with sales plans.
In February 2020, Olivia joined the Girlz Ink Team, aligning her skills with her love for marketing. Serving as Teryn's right-hand girl, she played a crucial role in establishing an in-house marketing team. Olivia's dedication and proactive approach contributed significantly to Girlz Ink's growth. Within 2 years, she grew the Girlz Ink Instagram account from 18k to 70k followers and implemented successful email campaigns, Facebook ads, and other marketing avenues.
Currently leading the Marketing In-House department as the Chief Marketing Officer, Olivia manages a team of skilled professionals. In her own words, "I aim to empower PMU artists and beauty entrepreneurs to take control of their marketing. No one understands your business better than you and your team." Olivia is committed to contributing to the success and growth of Girlz Ink with a dynamic and results-driven approach to marketing.